Know-How Exchange : Taglines/Names

Here are a few ideas:

Shoppers Comparison, the ultimate guide to savings

Dare to Compare, click and browse for better deals

CompUClick, compare products with a simple click

Cyber-parisons- compare products, prices and features all from the comfort of your home.

Hope these help

Good Luck & Happy Marketing ~

Thanks peanut and phoenix,


I appreciate the responses, and the the wording move us forward. I will explain further below where we are finding difficulty.

We are seeking to go one step deeper than features. So that the tagline--slogan--a few words--should capture the essence of the service in terms of the benefits--what it would mean to the customer after comparing and getting the better deal What the whole experience, plus the product, does for them.

For example, Author Greg Nicholls says:

"I have recently learned a very valuable lesson, it has to do with selling business, but what are we "selling?" When you review this simple analogy it will make total sense to you; we should not be selling the "drill," rather we should be selling the "hole."

https://www.1888articles.com/selling-business-the-drill-or-the-hole-is-prod...

Melinda Davis, founder and CEO of the Next Group has produced a trove of insights about the new sources of value in business. In The New Culture of Desire (Simon & Schuster, 2002), she presents a summary of her insights: "Peace of mind has become the ultimate consumer good. Which means that marketers must become healers.

She goes on: "Consumers who once put houses, cars, and gizmos at the top of their aspirational lists now cite "a safe, happy home" and "peace of mind" as their number-one priorities. People are looking for an experience that goes by many names: the zone of the athlete, the inner bliss of a religious person. For some, it's a Calgon moment, when you slip into a warm bath and go "Ahhhh." I call it the State of O, for optimal state of mind." Besides peace of mind, people desire a sense of importance."

She goes on : "In a world where everybody knows too much, everybody wants to matter.Emeril Lagasse and Martha Stewart have helped midwife this new elitism by peddling a kind of prestige lifestyle to the masses. consumers yearn for fewer choices, not more choices, and they will yield to a trusted advocate who will clear a path through the chaos for them. "

So, we being mere mortals wonder how the benefits--convenience, saving time, saving money peace of mind, prestige?etc can be sumarized into one shorrt sentence.
Cheers,
Tegi

lfoleym
Brilliant!
And hillarious.

Cheers,
Tegi

Papadoc (Steve), Thanks for taking time to give an incisive analysis and pointers on dealing with the "guys with the big bucks". The "even cavemen can find it" idea is wonderful, as it opens opportunities for variations.

Wow retail, you are on to something BIG!

We are not using TeleWander as brand name. A new name has been agreed on (still under embargo for two more weeks)- launch date March 28). But variations of that can be used in marketing it.

Thanks,
Tegi

Thank you rjohnni for a rhyming suggestion.

I wish to thank everyone who took time to provide suggestions for my request for tagline.
I accept five responses as follows:

1. Armchair shopping - save time, save money
lfoley

2. Comfort is just a click away
and the SSS - Surf Save Shop--It has triggered various thoughts--like --Surf, Shop, Smile
by Palak-farfromnormal

3. What you see is what you get, only cheaper.

Come Here to compare

Come Here to compare, and save.

Telewander-Full!
by retail

4. Click Compare. Comfort Save
by rjohnni

5. Papadoc (Steve) for various suggestions on how to go about it.

Compare Products. Save Bucks. Buy Peace.

or to make it shorter remove 'save bucks'

Compare Products. Buy Peace.