Question

Topic: Taglines/Names

Name And Tagline Needed For Pet Services Company

Posted by Anonymous on 3/12/2008 at 10:35 PM ET 250 Points
Hi, I'm starting up my own k-9 business offering: daycare, dog and cat visits, home board etc.
I've had a few idea's but I'm not sure if it's to cutsie, I'm trying not to do cutsie as it's been over done. But I don’t want the name to technical as that may push away the cutsie crowd, who also use k-9 services.
The focus of the business will be daycare with training (as I'm a dog trainer as well) and LOTS of outdoor hiking, walking and socializing. I've only really come up with 2 names:

K-9 Kinder or Sun Dogs

And found a tagline on this site that I really like. "treating your dog like the people they are"

Any input, yay or nays on the names/tagline and cutsie meters is greatly appreciated.
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RESPONSES

  • Posted by Colin.Watley on 3/12/2008 at 11:53 PM Accepted
    "Dog bones forever", or "chew toys forever" is kind of 80's teen movie.

    E3 or E(cubed) Dog Training
    exercise, education, and empathy

    eh? The name would work right into your moto and everyone who saw them together and then E3 later would remember what you stood for.

    Whatever you go for I'd go for a professional feel if you are going to be doing a lot of training. Cutesy wouldn't be bad for a hotel/watching service but cutesy doesn't instill feelings of confidence or experience, just that that might be a nice person.
  • Posted on 3/13/2008 at 12:45 AM Author
    Yeah I don't want cutsie, it's so over done, and yet so hard not to fall into the cutsie trap!!!

    I really like your E3 idea, initially I was thinking of using D.O.G as in DevelOpinG and have DOG stand for something but kinda hit a road block with that.
  • Posted by Jay Hamilton-Roth on 3/13/2008 at 9:21 AM Member
    Make the name more obvious, so people will "get it" without at lot of explanation:

    Daily Dog Care
    A Walk A Day Keeps Fido Okay
    Divine K9 Care
    Daily Dog School
  • Posted by mdlugozima on 3/13/2008 at 10:27 AM Member
    You also mention cats, so isn't using "K-9" and "dogs" too specific? If yes, then may I offer:

    Royal Pet Services...where cats and dogs reign.
    At Your Command Pet Loving Service....we sit, stay, train, and play!
  • Posted on 3/13/2008 at 12:36 PM Author
    The focus will be dogs but cats and small animals as well, most companies around here use k-9 or dog in names but have other pet services available. I'm okay with doing that.

    I'm looking for something that's new and different then the norm, I want something that shows that my company is innovative, smart and well better then the rest :) I want to stand out a bit, but be descriptive, easy to remember and logical.

    This is why I'm stuck naming the company, I think I'll have less problems naming a child.
  • Posted on 3/13/2008 at 2:00 PM Member
    Here are a couple:
    - Pampered Pet
    - Catered Canine
    - Pet Pleasures
    - Executive Pet Resort
    - K-9 College & Care
    - Clever Canines
    - Fetch & Catch...Pet Tutoring and Care


  • Posted on 3/13/2008 at 2:01 PM Member
    Here are a couple:
    - Pampered Pet
    - Catered Canine
    - Pet Pleasures
    - Executive Pet Resort
    - K-9 College & Care
    - Clever Canines
    - Fetch & Catch...Pet Tutoring and Care
  • Posted on 3/13/2008 at 2:08 PM Member
    Sorry for duplicate response...I think I'll have this process mastered before long. :-)
  • Posted by mdlugozima on 3/13/2008 at 3:13 PM Member
    Social Creatures....we bring out the best in your pet.
    Jet Set Pet...our business revolves around them.

    Tell me if I'm getting closer.
  • Posted on 3/13/2008 at 4:21 PM Author
    Honestly I'm still really liking E-3 as it is very different from what the competition has (such as tirebiters, it's a dogs life, pampered pet, barks and wags and the custyness goes on and on) I've decided I'll be using a pic of my dob puppy looking all proud in the jacket as the logo- so I have the element of cutsie, so the name needs to be strong.

    thanks mdlugozima, I do like "social creatures" but to me that would be perfect for a traditional style of daycare ( ie. dogs hangout all day indoors and play) As mine involves 3 hours of hiking, training, socialization and downtime, it's kinda like the extream daycare, but I don't want to use the work extream!
  • Posted on 3/17/2008 at 10:43 AM Author
    thank you all for helping out, it's greatly appriciated, now I have to figure out a logo!!!

    This is a great website and I really don't know how to say thank you enough, there's no way I could have started this business without your guys help.

    thanks
  • Posted on 3/17/2008 at 10:46 AM Author
    Oh I will be using the E3 ( cubed) name.

    Thanks Colin,
    it's so simple, self explanitory and to the point, I love it!
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