Question

Topic: Taglines/Names

Realtor Needs Slogan Help

Posted by Anonymous on 3/31/2008 at 7:08 PM ET 125 Points
Good Evening-

My Name is Chris McDermott. I am trying to come up with a slogan for my Real Estate Company, McDermott Realty.

McDermott Realty's Logo is my family crest which is a Blue Lion with a staff.

I am stumped as to what kind of slogan I can use.
I also own a Mortgage Company as well and it would be nice to incorporate the two if at all possible.

"Leading you through the Real Estate & Finance Jungle, only a Lion can do."

Or something with Chris in it?? To make it catchy with a commercial or an ad?

Any help would be greatly appreciated.

Thanks

[Email address deleted by staff]
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RESPONSES

  • Posted by melissa c on 4/1/2008 at 1:59 PM Accepted
    Chris-

    To create a good slogan, I think it's important to know what makes you different from the rest? How are you unique? In Marketing it's called your USP (Unique Selling Proposition). Also, what kind of words would you use to describe yourself as a realty company?

    I think that by writing those out, you may find some ideas for your slogan. I think you can differentiate yourself from other realtors by not playing off the obvious (the lion or your name). Since it's a family crest, maybe think of ways to tie in treating someone like family (although don't use those exact words cause that's way overdone)! I hope this helps!

    Melissa
  • Posted on 4/5/2008 at 3:16 PM Accepted
    v simple
    real estate real investement
    the rael state of mind
  • Posted by mdlugozima on 4/8/2008 at 9:37 PM Accepted
    Strong guidance through a weak market
  • Posted by Jonas_2.0 on 4/14/2008 at 10:37 PM Accepted
    McDermott Realty - Your Real Estate and Finance Experts
    McDermott Realty - Real Estate and Mortage Experts
    McDermott Realty - Finding and Financing your dream home
    McDermott Realty - Finding and Financing your dream home since
    McDermott Realty - Helping you find and finance your dream home
    McDermott Realty and Mortgage - Making your dream home a reality
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