Question

Topic: Taglines/Names

Name For E-newsletter And Tagline Tweaking

Posted by Anonymous on 5/4/2008 at 8:49 PM ET 500 Points
Greetings,
I am in the process of designing my first eNewsletter to be sent our ASAP. I will be mailing to existing clients, potential clients and accountant and other financial advisors that my clients use. I own a Personal Management Company where we manage and organize all facets of our client’s life from bill paying to medical claims processing and important documents management to relocation. My website is www.paageetcie.com . The tagline that I have come up with thus far for the eNewsletter is “Sharing Ideas on How to Manage, Organize and Simplify Your Life” The articles in this issue include information about the tax stimulus package – when the checks will be mailed (by the last 2 digits in your social security number to whether you will receive a check or direct deposit into your checking account; information about getting rid of your old and unwanted electronics and Gift Cards – Retailers that have gone bankrupt and a couple tips and quotes. One purpose of the newsletter is to give my readers timely and useful information that affect their lives.

Thank you in advance for any thoughts you have to help me launch my eNewsletter.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 5/5/2008 at 9:18 AM Accepted
    Names:
    - Stop/Start
    - More Time
    - Play More

    Taglines:
    - Drop the "Sharing Ideas on How to" and simply say: "Manage, Organize, and Simplify Your Life"
    - Tips For An Easier Life
  • Posted on 5/5/2008 at 2:03 PM Author
    Jay,
    I am considering your suggestion for the tagline as it represents what I do.

    As far as the name, nothing grabs me. I saw a newsletter (paper) named "Organized Times" so I am looking for something like THE ORGANIZED TIMES
    Can you suggest a name/word instead of "Organized" or some other name. Thanks much

    Claudette
  • Posted on 5/5/2008 at 2:37 PM Member
    Taglines

    The secret to an organized life
    Great Living--Simplified!
    Handling the details for today's busy person

    Enewsletter names

    Simply Sensational (Insider tips to simplify your busy life)

    Details





  • Posted by malkosbm on 5/6/2008 at 3:32 AM Member

    Prop 1 :
    Easy Life
    We make life more easy

    Prop 2 :
    BeFree
    Doing what make you Free
  • Posted by malkosbm on 5/6/2008 at 3:33 AM Member
    Prop 1 :
    Easy Life
    We make life more easy

    Prop 2 :
    BeFree
    Doing what make you Free
  • Posted by Chris Blackman on 5/6/2008 at 8:11 AM Member
    Hello, um, Claudette?

    I think the core value proposition is:

    "Your Life. Organized."

    You could use a play on words like "No Present like the Time".

    Or: "Your life - under control (or organized) - the greatest gift of all.

    Perhaps the newsletter name could be "Timeback".

    Hope that helps.

    ChrisB
  • Posted on 5/6/2008 at 10:10 AM Accepted
    Playing off of Jay's response, you could use:

    Newsletter name - (A) Managed Life
    Tag - Organize and Simplify Your Life
  • Posted on 5/10/2008 at 4:45 PM Author
    Thanks to all for taking on the challenge. I liked something from all your responses. I am going with Jay and Tonisha

    To Gail and ChrisB, you've given me food for thought. Loved your ideas!

    Again, thank you and my sincere best wishes to all.

    Regards,

    Claudette
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