Question

Topic: Taglines/Names

Need Tagline Or Usp For A Promotional Products Co.

Posted by Anonymous on 125 Points
i need help coming up with a catchy tag line or USP that has an emotional feel to it for a promotional products company..... i am specifically targeting event / meeting planners.
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RESPONSES

  • Posted by Jay Hamilton-Roth on Accepted
    A tagline, to avoid being generic, needs to tie in with your company's unique offering and your prospects' needs. So, what's so special about your offerings?

    We Sell Booth Swag That Sings
    It's the Little Stuff That People Remember
  • Posted on Author
    What is unique about us is that we are professionally involved with our customers, listening, and building strong and trusting relationships. We are unique in that we successfully separate ourselves from the competition, going the extra mile, presenting creative ideas to allow our customers (event planners) to envision their projects from conception to completion. We will be working closely with these event planners and providing them with new and/or unique products they can use from giveaways for trade shows to awards at a meeting/banquet. In our message we also say that we offer experience, reliability, creativity, innovation, and quality.
  • Posted on Author
    i originally was tyring to come up with a USP and appeal to the emotions..... here are a couple of ideas i was tossing around.....
    turning images into events
    your image is our business
    experience that counts
    experience in excellence

    a competitor i found has a nice one:
    No idea is too grand, no event is too small.

    thanks so much for any help you can give!! Make it a great day!
  • Posted on Author
    not all event planners are looking to make a profit from their end customers, however some are.
    i offer to them that we are price conscious to their needs.
    i also offer to them what the power of promotional products are and what they can do for them or their customers.
    i also offer our creativity of how to design and gain the most impact from the products they purchase.
    i want them to feel excited about the products they are purchasing and the positive impact they will have on the person receiving them ~ therefore this makes them look good.
    they obviously enjoy putting on fun and succesful events and i want them to have that same feeling when they are working with us.
    my latest USP idea: Inspirations & Celebrations

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