Question

Topic: Taglines/Names

Tagline For Springhill Suites By Marriott Hotel

Posted by Anonymous on 7/3/2008 at 2:12 PM ET 500 Points
Hello,
I am the Director of Sales for the newly opening SpringHill Suites by Marriott. We are next door to a large international airport. SpringHill Suites is an all Suite Hotel run by the Marriott Corporation. We are upscale and looking to attract the business traveler. I need to come up with a tagline to go out and promote our new hotel. So far all I can think of is "Spring into the SpringHill Suites." I would really appreciate any other ideas or thoughts as I am rather new at this. THANK YOU!
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RESPONSES

  • Posted on 7/3/2008 at 2:15 PM Author
    For more information, please see our webpage: https://www.marriott.com/hotels/travel/bdlwl-springhill-suites-hartford-win...

    Thank you again!!!!
  • Posted by victoria on 7/3/2008 at 3:05 PM Member
    Your "Spring into" tag doesn't really tell me anything as a business traveler. What do you offer that the other local places don't? My guess is space and modern convenience.

    So why not something like:

    Springfield Suites--more than a room of your own.

    or

    Springfield Suites--where you get the space to unwind.

    Springfield Suites -- Because You Deserve More.

    Just some ideas that focus more on what the hotel delivers.

    Good luck with your launch!
  • Posted by Jay Hamilton-Roth on 7/3/2008 at 3:15 PM Accepted
    Make Your Business Trip Suite-r
    Suite-n Your Business Travel Experience
    Room To Think And Relax
    Our Rooms Are Bigger Than Your Cubicle
  • Posted by Phx SC on 7/3/2008 at 3:18 PM Member
    With both proximity to the airport and comforts that come with suites, you have a great offer for business travelers.

    Springfield Suites--Simply closer to home.

    Good luck to you!
  • Posted on 7/3/2008 at 3:38 PM Member
    Style. Space. Location.
    Springfield Suites has everything you want.
  • Posted on 7/3/2008 at 5:09 PM Author
    Hi,

    For sales calls each property can come up with their own tag line.

    Keep up the great responses! I'll award points tomorrow! THANKS EVERYONE!! You're great!!
  • Posted by lgallagh on 7/3/2008 at 9:36 PM Member
    Just a little brainstorm.


    Springfied Suites by Marriott
    Now that you've made it, let us take care of the rest.
    or
    Springfield Suites by Marriott -
    You deserve it!
    or
    Sprinfield Suites by Marriott
    You've Arrived!
    or
    Springfield Suites
    Experience the difference
    or
    Springfield Suites
    Experience the Marriott Difference
    or
    Springfield Suites
    Experience the Marriott Way
    or
    Springfield Suites
    We make your busy life easier!
    or
    Springfield Suites,
    Let us focus on you, so you can focus on your business.
    or
    Springfield Suites,
    Get Rewarded!
  • Posted on 7/4/2008 at 12:33 AM Member
    Comfort - Convenience - Style - all combined in extra spacious rooms.
  • Posted by iFocus on 7/4/2008 at 9:06 AM Accepted
    Ideally located to make your business trip a success!
  • Posted on 7/4/2008 at 10:00 PM Member
    I'm right in the middle of a pitch for a corporate housing provider, otherwise i would have passed this one up.

    "Spring" has nothing to do with anything, so forget about that little play on words.

    It's about the suite, but the biz traveler doesn't want cute. He / she wants needs met. The emotional difference from the choice of a boring hotel room.

    Springfield Suites : The only thing better is being home.
  • Posted on 7/6/2008 at 1:14 PM Member
    A few more ideas:

    Springfield Suites ...

    How suite it is!

    The only place suiter is home.

    A suite experience.

    Suite emotion.

    Suite sensation.

    We make business a pleasure.

    The suite spot.

    There's nothing better than home suite home.

    Suiten your stay.

    Good luck!

    Brent Scarcliff
    Scarcliff | Salvador Branding and Naming Agency
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