Question

Topic: Taglines/Names

Looking For Catchy Slogan Idea For New Sw Release

Posted by Anonymous on 8/8/2008 at 2:41 PM ET 250 Points
Hello all. We are looking for a catchy fun slogan for our latest software release. To get to know the product please visit www.mastermine.net. The release is for the MasterMine product. Any ideas would be greatly appreciated.
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  • Posted by Jay Hamilton-Roth on 8/9/2008 at 8:54 AM Accepted
    Your Canary In A GoldMine
    The Best Way To Pan For Information
    Dig Out Your Data Easily From GoldMine
    Uncover Nuggets Of Information From GoldMine
  • Posted on 8/9/2008 at 7:21 PM Accepted
    It would be good if you could somehow narrow your target audience so that the benefit promise can be highly targeted to each segment. Right now you're trying to talk to a broad range of potential customers, and that requires a very broad benefit statement.

    Jay's suggestions (above) are fine for that broad audience, but unfortunately they don't scream "This is for you! Listen up!"
  • Posted on 8/11/2008 at 3:27 PM Author
    Actually we will be targeting prospects andcurrent end users. After our meeting this morning we decided that we will be targeting our database this way. So in essense we are in need of something for each of those. Our goal is to leverage this new release to maximize sales opportunities.
  • Posted on 8/18/2008 at 11:36 AM Author
    Thanks everyone, we are considering all of your suggestions. More are welcome :-)
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