Question

Topic: Taglines/Names

Help With A Hotel Tagline

Posted by Anonymous on 125 Points
Hi, I m working for a new project of luxury hotel based mainly in europe but we may expend to the US one day! ...
The hotel named is MUSE and it s a very high-end hotel 18 rooms with a pool in each room , top quality service and really unique design ..but i can't find a nice tagline ..
For now the only one i have is HOTEL DE LUXE i wanted to keep the european/ french touch . i would like something short but not getting again in the "UTLIMATE EXPERIENCE" THE MOST LUXURE HOTEL Etc.. i m tired of this tagline but i m really without any idea at this point ...
Any idea are more than welcome ...
Muse are made to inspire but at the point i m not!

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RESPONSES

  • Posted by Mikee on Member
    A Hotel As Unique As You
    Exquiste Accomodations for the Discerning
    Unique Hotel for Unique Guests
    An Unparalleled Hotel Experience
    You Will Never Want to Leave

    You may get better ideas if you give us more details?
    Who is your target audience?
    What is the price point of rooms?
    What else makes this hotel different than others?

    Hope this helps,
    Mike

  • Posted on Author
    thanks for your answer and yes i would love offer a week at the propertie for the one who help me find the tagline!

    To give you some more information ...it's a mix between nostalgia and forward thinking -
    it s an ubber luxury market targeting very wealthy people with a price range from 2000 to 4500 a night -

    Service include bentley cars transportation to and from the airport, B&O exclusive sound & video system, pillow menu, bath menu , exclusive spa and each room are equiped with a massage/relaxation room, special in-room amenties, candles menu, dvd menu to names a few...We want this hotel to be the most exclusive and luxury hotel in the south of france
    we pay attention to all the details ( food, beverages, entertainement, guest experience, etc..)
    i hope this help ..
    Thanks,
    Celia
  • Posted by Mikee on Member
    BARQ beat me to the E's. I was just thinking of this while eating lunch.

    Exquisite - Elegant - Exclusive

    MUSE - Magnificent - Utopian- Swanky - Exquisite
    MUSE - Memorable - Upscale- Sumputous - Elegant

    Mike
  • Posted by Jessica_Castro on Member
    Here are a few more...

    Muse-Lavish-Luxurious-Superior

    Muse- Good enough for the gods

    Muse- Inspired to surpass all others
  • Posted on Member
    Hi Celia

    I believe that while the Hotel is named by the ancient Greek Muse you should use a tagline related to the Muses and what they where entitled to do.
    The Muses where 9 and each of them had a name related to what she did (i would also name all the 9x2=18 rooms by their names or i would give their names somewhere at the hotel, or name events by htem)
    According to Hesiodus Theogonia they where the nine daughters of Zeus & Mnemosini and they where known for bringing joy to the humans, all kinds of inspiration ( music, epic & lyric poetry, theater, tragedy, comedy but also in astronomy because the universe according to the ancient Greeks made and filled with harmony) and they were protectors of all spiritual creations.
    I am not writing all the above to show off and brag about my knowledge but just to give you hint of where you should focus and maybe give you some inspiration ( i hope so). I am not writing their names because it is very easy to find them ( i believe you already know them) but try to focus on the original ancient Greek names and their meanings.
    I will also try to give you some ideas and i hope you might invite me to your hotel.

    (Is Muse or is it Les Muses ? Anyway i am using Muse)

    Muse
    The Devine Perfection

    Muse
    Live as only the Gods of Olympus ever lived.

    Muse
    Live the Perfection in Luxury that only myths and legends could describe, get re-inspired by the Muse.

    I could write some more but i am sure that if you like this idea you are going to think of many yourself too,
    i hope i was helpful to you and if by any chance you like my ideas i will tell you much much more when i will come to the the hotel as a guest, ha ha.

    May the Muses be at your side (an mine too for making you choose me) and give you the inspiration you need, plus my best wishes to you for anything you do.

    Best regards Romilos
  • Posted on Author
    Thanks for all your answer ..it s very usefull and very interresting ..
    I love all Mike & Barq - i love this simple tagline with only few words ...
    But i m really inspired by Romilos proposal ..It s MUSE only not with an S neither with the HOTEL word .

    I really want to create a lifestyle and market this hotel more like a jewel, a lifestyle - i don't want to be another boutique hotel it s something more unique

    The Devine perfection - I love this one but i m scared that it look too religious when he came to devine or gods - it s a feeling as a foreigner but maybe in english is not that religious to use this words.

    Let me know ...and keep going it s awnsome and for sure the winner going to came to enjoy here at the MUSE !!!

    Thanks

  • Posted on Member
    Hi again Celia

    I am really happy that my idea inspired you (as i said that was my goal) and i hope that i will keep doing it.

    Well lets see a few more things, could you tell us a bit more about where exactly in Southern France is the Muse and if you have a website to take a look at it might be helpful because sometimes the details can lead to a unique idea and a description that might surpass all marketing taglines.

    Until then let us try a few more things ( you see you have used a good way to trigger our minds by saying that the winner will be invited at the Muse).

    In the Greek language (and i believe at the most European too) when we want to say that a woman has played a grate role ( with her mind, her beauty and character) of inspiration to the achievements of a successful man we are just saying that she has became his Muse.

    1)Muse
    The Inspiring Perfection ( or luxury)

    1a) Muse
    The Luxurious Perfection ( or inspiration)

    1b) Muse
    Live in Mythical Luxury

    1c) Muse
    Luxurious Uniqueness

    1d) Muse
    Unique Perfection

    2) Live your myth at the Muse

    3) Let Muse become your inspiration

    That is it for the time being but if it still can't get me to the Muse i will tell you some more if you give us some more details about the location (inspirational matters).

    If there is going to be an other round ( as i believe from what i saw from the fellow competitors) i have to keep something for then ( just kiding again),
    but i sure hope that i will keep on inspiring you Celia even if i haven't included anything about the jewel point of view, i have something in mind about that too but i hope you are already covered with one of my ideas.

    Anyway enough with the jokes(not that i didn't mean that i want to win), i want to thank you again for your good words and wish the best, hoping of course that i will see you to thank you personally

    Romilos





  • Posted on Member
    Hello Celia,

    We specialize in luxury hospitality branding and naming (we regularly work with Orient-Express, for example), so your inquiry immediately caught my eye. I love the Muse name! Here are few quick ideas:

    Be Inspired.

    Experience The Divine.

    Pure Inspiration.

    Inspired.

    How Divine!

    Inspired Luxury.

    The Beautiful Ideal (La Belle Ideal).

    The Pursuit Of Perfection.

    In Pursuit Of The Ideal.

    Find Your Muse.

    Find Your Bliss.

    True Bliss.

    Believe The Myth.

    Blissfully Yours.

    Divinely Inspired.

    Paradise Found.

    Pure Euphoria.

    Inspirational Luxury.

    A Treat For The Senses.

    Luxuriously Inspired.

    Like A Beautiful Woman.

    In The Presence Of Beauty.

    In answer to your question, the word 'divine' is not overly religious in English. It is frequently used in this context to refer to something beautiful or extraordinary.

    Feel free to get in touch if you would like to discuss any aspect of your branding. We regularly work with European clients.

    Best,

    Brent Scarcliff
    Scarcliff | Salvador Branding Agency
    Los Angeles, California
  • Posted on Author
    Thanks everyone for all this answer !!

    It s amazing ..a lot a lot of great idea and beautifull tagline - I think you all deserve to come to the properties specially Brent, Romilos & Barq -

    I think we're very very close from the ONE! -

    I love the BE INSPIRED ( actually i thought of this one yet) but it s been use in Europe to promote a car ( like nissan or seat ) - it s was few year ago and definitly in another buisness but i feel it s still in mind of some people.

    I m going to sleep on this one and maybe mix a little bit of all of them

    Thanks Again - The hotel is based in Saint Tropez - South of France
    They're no website yet - we starting all the media & communication plan in January and the hotel going to open next summer
    the architect is named CLaudio Silvestrin and really it s going to be very very unique!

    Thanks Again & I will send you tomorrow my option to get your opinion



  • Posted on Member
    Hi again Celia

    I like very much what is going on for the Muse,
    practically the Muse has inspired all of us and has created a productive rush
    ( actually all of us would like to see the Muse ourselves) which i believe is going to give you a large variety of choices hoping of course that it wont become a confusing task.

    The other thing i would like to point your attention to is that you have to be quite careful with your selection and be sure that your tagline is not or has not been used by an other similar business, no matter if it is bigger or smaller or anything else.
    I am just saying this because some of my main business activities are branding, advertising and promoting hotels, lodges, travel agencies and other tourist related businesses in Greece, Cyprus, Turkey & Egypt and the whole Eastern Mediterranean ( my base is in Greece) and believe me many of the the things i have read here look and hear very familiar to me because they have already been used.
    I don't want to to disappoint you but i think it would be such a pity for such an upfront, exceptional and unique hotel like yours to come up with something that has been used already, you need something completely yours that will stay in peoples mind related only to your Muse.

    Please if you have not made up your mind already provide us with some more info about the exact location in Southern France and a link to your website ( it would be very nice of course if you haven't built a website yet,
    because i would be very glad if you 'd finally choose my tagline to discuss with you the chance of developing and a website for your Muse).

    With some additional info and if you haven't made up your mind yet i will give you some more of my ideas hoping to get your final aproovement .

    Waiting eagerly for your next answer
    Best regards Romilos


  • Posted on Member
    Hi Celia
    From what i see at the time i was writing my last post you must have posted yours too so you have answered to all of my questions ( i am writing that because if someone reads the sequence of our last post will get the idea that i am asking the same things even after that you have answered them).
    The truth is that i am perfectly covered with the things you are writing at your last post because i had started writing mine before i refresh my browser and see yours posted.

    So Celia i wish you this
    sweet dreams and sleep tight
    just think of my answers all over the night.

    P.S.
    And i will try to give some more ideas to see when you wake up ( at least i hope so because i am almost 48 hours without sleep at all because i have to finish an other project too.)
  • Posted on Accepted
    Hi Celia

    i hope that we did not confuse you more,
    rather than help you with your Muse tagline.

    If you need any more help feel free to ask

    Have a nice day and a good month

    Romilos
  • Posted on Author
    Dear all,

    Thanks for all this answer one more time it s very very helpfull ...

    I think they're a lot of great idea but i think since it s not an existing recognize brand yet i have to use the word hotel in the tagline just to make sure people get it and then use some word or sentence for adverstising ...

    So for now i m really into HOTEL UNIQUE, UNIQUE HOTEL or A HOTEL AS UNIQUE AS YOU and then us word like Exquisite - Elegant - Exclusive bellow or on the ad ...

    This is my feeling for now ..but you all deserve a week-end at Muse so i will keep you update on the openning date and thanks again for your help ...If anyone have comments or idea please feel free !

    Regards,

    celia
  • Posted on Member
    Hi Celia

    Sorry for not responding earlier but i was in a big pressure this days and all though i had in mind to answer to you ( even before you award the points) it took me a while to do it.

    First of all i want to thank you very very much for awarding the points to me, it's a grate honor since as you said all the guys had given a lot of fine ideas.
    Actually you have been my Muse by giving me a reason and the plessure to think of a tagline for the Muse.
    I have thought about the approach and the idea you mentioned that you have and i would really like to further discuss it with you but since you have closed the question i would be glad if you would contact me at my profiles email, (that of course if you wish to discuss it with me more).
    Thank you very much again and i hope that i will hear from you.

    Best regards and wishes to you
    Romilos

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