Question

Topic: Taglines/Names

Looking For Name That Best Describes My Style

Posted by Anonymous on 250 Points
I run a video production company and currently use my own name, because I work as a freelancer. I am looking at taking my business to the next level by offering wider media services, and hiring other freelancers to work with me. I am in the process of thinking of a clever company name. I want the word MEDIA to be part of it.. so "____ Media" is where I'm headed so far. Any ideas?

Words that best describe the style of my work/campaigns and what image I want to portray include: fresh, adventurous, vitalizing, energetic, modern, dynamic, effective, progressive, luminous, radiant, lucid.
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RESPONSES

  • Posted by ilan on Member
    Asking complete strangers to give you a name that best describes your style is absurd.
    Hire someone who will get to REALLY know your style, and than you may get a good name.
    And the fact that you already "want" the word
    "media" to be part of the name, doesn't show that you are open minded about it.
  • Posted on Accepted
    I thought the purpose of the name was supposed to be to communicate a BENEFIT that might be important to your target audience. This requires that you define your target audience and understand their needs.

    Nothing in your statement of the question gives any clue as to who your primary target audience might be, nor does it say anything about what their most important unmet needs are, what unique benefit you offer them, or why they should consider hiring you.

    Instead, you've told us all about your self-image, with a list of adjectives for YOU, not for the target audience.

    Why don't we go back to square one and understand the specific audience for whom you want the name to be meaningful, then let's understand their needs, values, beliefs, current habits and practices, attitudes and the competitive set in which you would be seen.

    Then we'll be in a much better position to help you out with a name.

    If none of this matters, then pick any name you want.

  • Posted by kevin.shoesmith on Member
    Here are a few suggestions. I would suggest using a tagline with whatever name you choose. Thx.

    A+ Media Productions
    Dynamic video that puts you at the head of the class.

    Spark Media
    Deliverying fresh ideas every day!
    or
    Energize with fresh ideas!

    Media Now
    Get energized. Get fresh media now.

    EnergyMedia
    Fresh ideas to ignite your company.

    Integra Media
    When integrity really counts.

    Class Act Media





  • Posted by kevin.shoesmith on Member
    One more to consider:

    Premiere Media
    First-class productions for less.

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