Question

Topic: Taglines/Names

Name/tagline For Painted Furniture Business

Posted by Anonymous on 1/22/2009 at 3:16 PM ET 250 Points
Hello!
If anyone is willing, please help.
My friend and I are about to open small business with painted furniture (we would paint our own). We are starting with painted wooden frame mirrors and some painted wooden chairs, but we would also offer to paint somebody else's furniture. The style is modern and every piece is original art. We are mainly oriented toward young adults, so I was thinking about some unique, funny, catchy name... We are in Croatia but English is well understood here.
Thanks for helping!
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RESPONSES

  • Posted on 1/22/2009 at 5:12 PM Moderator
    The name and tagline for your business should resonate with your target audience and what they need/want when it comes to furniture and home decor.

    That means you should probably interview 12-15 people who are in your primary target audience to see what words and ideas they come up with to describe what they see in your business, and to give you some clues as to what would make them want to learn more.

    For us to try to guess what would appeal to an ill-defined target audience in Croatia (when most of us have never been there) is really kind of absurd.

    Have you thought about who your primary target audience really is? Male/female? Age? Kids? Homebodies? Working? Urban/rural? Income level? Etc.

    Start there, then talk to some of these folks. Develop an informal questionnaire and ask them about how they furnish their homes. Take great notes, and after you've interviewed at least a dozen people, go back and see what your notes tell you.

    I suspect if you do this you'll have some great ideas for the name and tagline.

    Good luck! Let us know how it goes.
  • Posted by Jay Hamilton-Roth on 1/23/2009 at 8:27 AM Member
    Paint It Art
    Splash Art
  • Posted by mdlugozima on 1/26/2009 at 7:53 PM Accepted
    FUNiture
    Art Pieces
  • Posted on 1/28/2009 at 4:03 PM Member
    How about "The Painted Ladies"?
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