Know-How Exchange : Taglines/Names

Taking a cue from Infosys slogan,
Driven by smiles, Powered by Technology

I like Affordable Digital Smiles but somehow it gives me an impression of photo studio on hearing.
I feel too many attributes are being stressed in the slogan. You can focus on any 1 and good/friendly service is an intangible object in any business. Pls correct me if I am wrong in my flow of thinking/logic.
Good luck!!

Why not simply, "A Small Technology Services Business"?

As others have said, if your name is too cute, you need a tagline to clarify what you're offering.

"Small Town Charm, Big City Know How"


I'll give the benifit of the doubt that your located in a small town. Y'all doesn't imply southern- it is southern, and that can be VERY appealing to hard working locals--but perhaps not to professional businesses.

Outside of Orlando FL, I hear Y'all EVERYWHERE, EVERDAY, but IF I looked in the phone book, no matter how great your tagline is, I PERSONALLY wouldn't call.

If your target market it private homes, or very small businesses in a area that you perhaps have an established reputation, this may work for you...

Your philosophy may be that auto-dealerships charge you 90% more than a backyard mechanic for the same work.

If you choose to do this- you may want to use that very visual when explaining your philosophy to clients...

Whatever you choose, be authentic, and honest, and you'll do fine combined with the skills you provide.


Back to the taglines:

" Professional & Friendly Computer Know-How Services "

Your prices will speak for themselves...