Question

Topic: Taglines/Names

Tagline For Equipment Rental Company

Posted by Anonymous on 4/28/2009 at 10:06 AM ET 125 Points
We are starting a new Utility Equipment Rental business called TRL Rents. We rent aerial lifts, digger derricks (trucks that dig holes for telephone poles), cranes, etc. We are trying the market the company more toward the lineman that will be using our equipment. We are moving toward a patriotic feel and with showing the appreciation to the lineman for the brave work they do (ever been high up and working on lines that could easily kill ya?!) So we are trying to come up with ideas for a tag line - shorter would be better just for sake of remembering and recognition. Any ideas would be very helpful!!
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RESPONSES

  • Posted by Jay Hamilton-Roth on 4/28/2009 at 10:43 AM Accepted
    Serving Linemen Who Are Serving Our Country
    Serving Patriotic Linemen
    Protecting Brave Linemen (Since XXXX)
  • Posted on 4/28/2009 at 5:23 PM Accepted
    you've probably already thought about this, but if the linemen aren't the ones making the rental decision, you may be missing your target. just throwing that out there.
  • Posted on 4/28/2009 at 5:52 PM Member
    makes sense. i like what has been suggested here. kind of a take on what's already been suggests

    We power you. You power America.

    or more concisely

    Helping you power America.
  • Posted by Tracey on 4/28/2009 at 8:20 PM Accepted
    These could use some editing to shorten them, but here goes:

    Serving our brave linemen with the quality they deserve.
    We support your brave work with quality equipment that keeps you safe.
    Your brave work deserves quality equipment.
    Quality work requires quality equipment.
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