Question

Topic: Taglines/Names

Name For On-site Spa Parties For Brides & Party

Posted by Anonymous on 5/9/2009 at 12:12 AM ET 250 Points
I have a business doing bridal hair and makeup, Two Fishes Artistry. We are about to start offering in-cottage aka, on-location, spa services to brides and their family/bridal party. I can't figure out whether to make it "Spa Party--presented by Two Fishes Artistry" or have another name. And if another name, what? Serenity and all the regular spa names aren't us...we're pink polish, champagne sipping, laughing girls who like the latest, hippest spa services around. Loved Three Graces, but paired with Two Fishes, um..lots of #'s! Needs rich meaning--French, Italian, Greek...all good.

Do I put with Two Fishes, or separate, and if separate, any ideas on a name, logo, brand?
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RESPONSES

  • Posted by Jay Hamilton-Roth on 5/9/2009 at 8:46 AM Accepted
    Some ideas to play with:
    * Bridal Spa
    * Spa To Go Go (or Spa-A-Go-Go)
    * 'sParty (or Le'SPArty)

  • Posted on 5/11/2009 at 7:19 PM Accepted
    How about: "Two Fishes Artistry en locale" (The last two words can be italicized.)

    Sandra Eggers
    Purple Eagle Marketing
    "Empowering Small Business to Prosper, Through Change"
  • Posted on 5/11/2009 at 9:17 PM Accepted
    You probably want to keep "Two Fishes" as part of the name, or as a "family name," since you have built up some equity and awareness that way, and since the target audience and overall benefit are the same. (Overall benefit = make brides and bridal parties look/feel beautiful.)

    What you need to do in the name of your on-site spa business is point out the key difference from the basic Two Fishes Artistry business, allowing "Artistry" to identify the basic business and the new word(s) to identify the spa business.
  • Posted on 5/12/2009 at 9:53 PM Author
    Mgoodman, thank you for articulating the big picture to me--much more confident in choice & direction for this. I needed to hear that.

    Thank you everyone else for great name ideas.
  • Posted on 1/16/2010 at 10:08 PM Author
    Thanks everyone, I ended up with Two Fishes Spa, and now Two Fishes Tanning. I Was making a mountain out of amolehill- it was right there in front of me! Thanks again.
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