Question

Topic: Branding

New Name For Satyam Computer Services Ltd

Posted by MANSING on 5/27/2009 at 4:15 AM ET 500 Points
Dear All,

What will be the New name for Satyam Computer Services Ltd, the fraud-hit IT major from HQ Hydrabad, India - now owned by Tech Mahindra Limited?

I guess - TechMahindra Satyam, TechSat Computer Services LTD, TechSatyam and Sattech Mahindra Limited

People of Hydrabad does have emotional feelings toward "Satyam" as a brand!

Any guess?

To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted by Jay Hamilton-Roth on 5/27/2009 at 9:39 AM Accepted
    (Aside: the fraud is detailed at: https://www.huffingtonpost.com/2009/01/10/satyam-computer-services-_n_15682...)

    As for a new name, it's obviously up to Anand Mahindra (and his team). But if they can turn Satyam around then leaving the name isn't a problem.
  • Posted on 5/27/2009 at 8:15 PM Accepted
    If you want some suggestions for a new name: do you already know https://namethis.com? An interesting platform for crowdsourcing new names for brands, products, companies etc.
  • Posted on 6/5/2009 at 11:03 AM Accepted
    I hope they call it "Maytas" and the tagline becomes "We Turned Satyam Around."
BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Branding)