Question

Topic: Taglines/Names

Need Help....

Posted by Anonymous on 125 Points
After successfull year closing, we have planned to reward our sales force by organinzing an annual sales conference in Thailand

The conference theme will create a core for an effective conference planning strategy.

The goal of the conference - To increase morale (any theme you suggest should translate into building high morale)

Like in previous 3 conferecnes we had already used the following themes;
1. Seeking new heights
2. Unstoppable
3. Let's make it together

Kindly come up with your Slogans and theme ideas based on the above information.



Fond Regards

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RESPONSES

  • Posted by rakesh_sethia80 on Accepted
    You May Try These:
    "The 'U' Factor"...and you can use that in s'U'ccess, yo'U', 'U'pgrade, enco'U'rage(ment),'U's.. etc..and you can tag the theme as "Nothing Is Complete Without 'U'...
    this would in turn give a personalised touch to all your employees that nothing is possible without 'you' and 'you' are the most important part.

    "The Next Goal"...this theme will encorage the employees towards the future goals both at personal and at organisational level.Before showing the future prospect accolade them for what they have done and then what is to be done.The tagline you may use is.."Your Next Achievement"

    hope these helps


    Thanks
    Rakesh

  • Posted by Jay Hamilton-Roth on Accepted
    Unfortunately, a theme doesn't create morale. Start building morale by engaging your sales force with a contest to name the conference. You could have contests for each region (all staff in the region can cast a vote for their favorites) and have the regions compete, etc. At the same time, ask them what problems/obstacles they have to improving their sales -- and provide solutions at the conference.
  • Posted on Accepted
    i would read these

    https://en.wikipedia.org/wiki/Thailand

    https://www.cia.gov/library/publications/the-world-factbook/geos/th.html

    https://www.state.gov/r/pa/ei/bgn/2814.htm

    https://www.infoplease.com/ipa/A0108034.html

    Your theme will most likely come from research, as do most creative solutions. Researching the history, people, geography, cuisine, etc will yield something.

    The perseverance of the people throughout Thailand's rocky history may be a good way to go. You could make a parallel between weathering the current economic storm with their ability to survive, etc. There are lots of things to pull from when you do research.

    Good luck.
  • Posted on Author
    to me the first answer responds to my question. I have already mentioned that we want to organize this abroad annual conferecne as a reward to our field force for last year's performance.

    I am only looking for creative slogans or theme that we can run throughout the conference and upcoming year.

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