Question

Topic: Taglines/Names

Name For Furniture Consignment Store

Posted by Anonymous on 6/17/2009 at 12:59 PM ET 25 Points
HELP! I have two names I am considering for my furniture consignment store. The store will have middle range to high end furniture. It will cater to the public, but will also offer staging services and furniture rental for realtors, as well as a place for interior designers to buy/sell furniture from their projects.

I have two names, I am playing with "Divine Consign" and "Decorator's Exchange" - I worry that Divine Consign might make people think that it is low end, which it is not, but Decorator's Exchange might scare off people (not designers or realtors) looking for a bargain....

What are your thoughts? THANK YOU VERY MUCH FOR YORU INPUT!
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RESPONSES

  • Posted by Jay Hamilton-Roth on 6/18/2009 at 8:40 AM Accepted
    Both of these names have problems.

    Phil's advice for Divine Consign is spot-on, as you can see looking at the URL DivineConsign.com (it's about consigning your everlasting soul).

    The second name suffers from a subtle/embarrassing problem based on how you capitalize the name: DecoratorsExchange vs. DecoratorSexChange

    If it's not too late, start afresh (perhaps asking for help from all the skilled people on this website).
  • Posted on 6/18/2009 at 10:41 AM Author
    Yikes! This is exactly why I needed your help! Not asking customers to consign their everlasting soul and certainly not interested I providing DecoratorSexChange services. Back to the drawing board.
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