Question

Topic: Taglines/Names

Need Name For Gift Basket Business

Posted by Anonymous on 8/5/2009 at 1:21 PM ET 250 Points
I am being called upon to create gift baskets here at work and, in order to be successful, feel I ought to have a separate website (ours is not so good). To create a website, I need an address and to create an address...I need to have a name.
I work at a time share resort with Golf and Ski called Christmas Mountain Village. They (corporate) are looking at branding us (much needed), but focusing more on the "Mountain" part of the name not the Christmas end of things.
The "baskets" will probably be boxes as I have found some great ones.
Thanks for any help you may offer!
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RESPONSES

  • Posted on 8/5/2009 at 2:05 PM Author
    Hi Phil,

    Thank you for your answer. You are entirely correct in your summation that there needs to be more to my plan. I do have answers to some of your questions, but certainly not all. I will take your suggestion and look at the link you have provided but here are a few of the answers to questions you have asked.
    My Target Customers are guests staying on site and their friends and families. We will deliver only on our property to begin with and have various seasonal/holiday themes.
    The baskets will be populated based on the theme, but will highlight Wisconsin-made as much as is feasible.
    My plan is to avoid the corporate website as much as possible. I will have a link and a blurb, but then folk will be redirected to a site that I am able to control. It will be kept current and modern and, hopefully, the corporate site will grow to compliment it, although I will not rely upon that.
    Again, I thank you for your response. You have given me much more to ponder and I will look at your link in detail tonight.
    Sunny
  • Posted by Jay Hamilton-Roth on 8/5/2009 at 8:06 PM Accepted
    Wisconsin Mountain
    Fresh From Wisconsin
    Mt. Wisconsin
  • Posted on 8/5/2009 at 10:21 PM Author
    Thank you for your suggestion Jay...how about Fresh from the Mountains of Wisconsin as a by-line? I have to laugh at the name really, I come from CO and Christmas "Mountain" is anything but! :)
    Sunny
  • Posted by burnberg on 8/6/2009 at 11:08 PM Accepted
    The Power of Cheese Samplers
    Dairy Land Transported
    The Grass is Greener Gifts
  • Posted on 8/7/2009 at 11:14 AM Author
    Thank you burnberg!
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