Question

Topic: Taglines/Names

A Tagline For A New Expo Organizing Company

Posted by Anonymous on 12/4/2009 at 7:39 PM ET 250 Points
I'm establishing an expo organizing company and I need a creative Tagline. The company's name is "Inspira". The special thing about it is Marketing and Organizing expos that weren't organized before; by discovering the customers' unmet needs.
This Tagline will target other companies and businesses.
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RESPONSES

  • Posted by AA/Swap on 12/5/2009 at 8:02 AM Accepted
    Hi,

    Few suggestions:
    1. Business Junction
    2. Events 4 You
    3. Get Connected

    I hope this will be of some help to you.

    Swap.
  • Posted by Jay Hamilton-Roth on 12/5/2009 at 8:46 AM Accepted
    Because your business name doesn't make it clear who you serve or what you offer, your tagline needs to spell it out clearly.

    I'm also confused by your question. Are your expos focused on "Marketing" or "Marketing & Organizing" (if the latter, what does "Organizing mean")? Where are the expos to be located? Attracting what types of businesses? What type of attendees?

    Tell us more to help you better.
  • Posted on 12/5/2009 at 9:24 AM Author
    Dear Jay,
    I really agree with you about the tagline. Inspira is an Egyptian company based on organizing Specialized expos disregarding the industry type. Here in Egypt, expo are similar, no one cares about the added value for the participants. So we decided to establish Inspira to do the following:
    1. Conduct research and do surveys to discover the unmet needs.
    2. Select an idea for the upcoming expo. As we are unlike other expo organizer, the generator of our expo's idea.
    3. Prepare the marketing materials needed to contact prospects.
    4. Finally, Organizing the expo from decorating the hall till following up with exhibitors during the expo and also marketing the expo for the target attendees.

    To summarize, Inspira will perform the Expo from A to Z, from selecting the expo's idea till organizing it.

    So each expo will have a different purpose targeting different segment. An attractive, descriprive and memorable tagline will be perfect.

    Thanks for anyone trying to help.
  • Posted on 12/5/2009 at 9:29 AM Author
    Thanks Swap. I like your suggested Taglines but I'm dreaming of a Unique Tagline.. Something new and nice to be memorable.
  • Posted by Jay Hamilton-Roth on 12/5/2009 at 11:21 AM Member
    Creating Expos That Sell More
    Producing Expos That People Want To Attend
    Uncovering Unique Marketing Opportunities For Expos
  • Posted by NovaHammer on 12/8/2009 at 12:51 PM Accepted
    Antiquities to Zefta; Unlimited Expos For All.

    We Build Expos. We Target Results.





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