Question

Topic: Taglines/Names

Need A Alternate Baseline For Motivationalcampaign

Posted by vasudev_kamath on 3/9/2010 at 5:10 AM ET 25 Points
Hi team,

We had frozen our current years motivational theme as
Theme name : Transcend
baseline: Beyond all boundaries, above all expectations
tagline: Dare to go beyond the limits

However the senior management has asked to think on replacing/ the word " boundaries" think of some other word without changing the meaning of the baseline.

Please can you suggest some powerful word or baseline where the intention of conveying the message in the baseline is same, to think out of the box, to go the extra mile to do the extra bit for the growth of company.

thanks & Regards,
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  • Posted by vasudev_kamath on 3/9/2010 at 7:23 PM Author
    thanks team for your inputs , however the baseline & the tag line need to be distinct & in sync to convey the message clearly & more so by rhyming.

    If we were to go with Phil or drsc,

    Beyond all limits. Above all expectations.

    Then we would have to think of an tag line all over again which has been frozen to "dare to go beyond the limits"

    limits will become repitive here

    Any other suggestions.

    Thanks & regards,
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