Know-How Exchange : Taglines/Names

Thanks a lot Phil... Am looking out for something more catchy and preferably just a word.

Thanks Jay,


I quite like that a lot. Will do some checks on it to know if there's an existing one in the area

Keep em coming : -)

Thers a Luxotica that I know and stylicious is a bit overplayed.

I prefer boutique buffet over the rest bt its 2words. Still a possible contender

Thanks a bunch Joegrss

Dear left eye,


A business name is IMPORTANT. You want something that signals or at least conveys what you are selling. Try and come up with a name that makes it apparent the goods you are selling.

Boutique buffet works well since, well, you are a boutique and you do offer several different products like a buffet.

Coming up with a catchy name is great, but, you want people to instantly see your store or ad and know EXACTLY what you do or sell. This cuts down on customer confusion and lost business.

Also, having a "catchy" but general name means more advertising dollars are going to be spend to inform the customer of exactly what you do. A great name (that ties in with your goods) will pave the way for success much better & quicker than something "exciting" or "hip".

Unless of course you are an existing brand or have a lot of money to throw around on marketing.

Think Burger king vs. Jack-in-the-box - which one do you think works best?

Or

Seamans vs. Furniture Outlet

Or

Dominos vs. Pizza Hut

Just something to chew on. Good luck to you!!!

Wow,

Just made a whole lot of sense to me. Thanks again, I have learnt a tonne already.