Know-How Exchange : Taglines/Names

Hi, Faith,

I love jewelry and am always shopping around handmade, unique sellers. What I've noticed is a lot of similar names, like Jewelry by (Name) or generic names like Brilliant Baubles, Simply Sparkling, etc.

Including your name in the company name is not bad, but it seems to work best for people who are already established, like had been working at a big company then branched out on their own.

The generic names are just that - generic, and therefore, not memorable.

The combo you're looking for is explanatory (something to do with jewelry, handmade) and memorable. The memorable part can come from something unique about you, the designer. Do you love your dog Marmaduke? Do you love to ski? Something can be combined there so people remember more about you.

"Simply F" does not really have a pleasing flow to it so I suggest not going with that. (sorry)

If you'd like to add a bit more about yourself, or what makes your jewelry unique or what kind of feel you'd like your company to portray (for fashionistas, for normal folks, for a night-out, for every-day use, sassy, serious, custom-made pieces...), we can help out a bit more with names.

Thanks for trying out this site. Hope to hear more info about your company. And congrats for starting your own line!

Best regards,
Karen

Instead, why not name your business "Faith In Jewelry"?

For something unique how about an anagram of your name, 'Faith? Something like:-


Hafti Hand-crafted Jewellery


(Hafti is an anagram of Faith)