Question

Topic: Taglines/Names

Company Name

Posted by Anonymous on 125 Points
Hello everybody,
Please help me to find the best name for a future training company. Most important training areas will be
marketing; time, conflict and stress management; personal development.
Waiting for your very creative ideas.
Txs
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RESPONSES

  • Posted on Accepted
    Can you tell us about your primary target audience? Where are they? What kinds of businesses are they, or are they mostly individuals? What are their most important problems?

    Will the decision maker be the primary beneficiary (or end-user/trainee), or is there an agent of some kind involved (e.g., the HR department)?

    How are people going to find out about this future training company? What is the compelling positioning benefit that will motivate your clients to want this service? How are you different from, and better than, other training companies?

    If you have not created business and marketing plans yet, you might want to start there ... then move to naming when you have the strategic stuff nailed down.

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