Question

Topic: Taglines/Names

Name Of A Dental Office

Posted by Anonymous on 8/17/2010 at 3:25 PM ET 250 Points
I am looking for a name for my future dental office. I don't want the typical boring name (Dr. XYZ Dental, Beverly Hills Dental, etc.) I'm looking for something cool, short, memorable, new, hip, different...something that stands out! I recently came across FLOSS and thought it was a great name for a dental office. Any ideals???
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RESPONSES

  • Posted by michael on 8/17/2010 at 3:30 PM Accepted
    Chops Shop
  • Posted on 8/17/2010 at 3:32 PM Author
    :) funny but not what I'm looking for.
  • Posted on 8/17/2010 at 3:33 PM Accepted
    Chompers
  • Posted on 8/17/2010 at 3:35 PM Moderator
    I think you might want to tell us what you're looking for. Otherwise we'll be suggesting things that are all over the place, only to learn that "it's not what I'm looking for."

    Who is your primary target audience? Where?
  • Posted by Jay Hamilton-Roth on 8/17/2010 at 3:36 PM Accepted
    Enamel
    Dentin
    3rd Molars
    Teethers
  • Posted on 8/17/2010 at 3:41 PM Moderator
    The Toothery or The Teethery

    The Complete Tooth Emporium

    Dr. Dentin's Toothery

    Bite!
  • Posted by DougO on 8/17/2010 at 4:13 PM Accepted
    Naming concept: Bright. The word bright has two meanings that both reflect well on your dentistry practice. Bright, as in a white (light) smile. Bright, as in smart dentistry.

    Options:
    Bright
    Bright!
    Bright Dentistry

    These names have legs - you can grow the practice locally, regionally, nationally - without limitations by the name.

    If/when you choose to sell the practice, the name will be an enterprise asset.

    Best regards,

    Doug O'Leary
    RDO Marketing LLC



  • Posted on 8/17/2010 at 4:14 PM Author
    all very funny but def. not what i'm looking for! some other names that appeal to me are: Mint Dental, Pure Dental, Bright Dental. I don't really want the name associated with the city/location.

  • Posted on 8/17/2010 at 4:17 PM Author
    Doug I like your answer and your way of thinking! however there are a lot of offices name Bright something! any other suggestions????
  • Posted by Gail@PUBLISIDE on 8/17/2010 at 5:32 PM Accepted
    FRESH Dental

    Denstissery
  • Posted on 8/17/2010 at 5:52 PM Author
    I had thought about Fresh Dental before and we thought it was a good one! Bright, Fresh, def. going in the right direction :) Keep them coming!!! thx!
  • Posted on 8/17/2010 at 6:27 PM Moderator
    How are you judging these suggestions? What criteria will you use to pick the winning name?

    I worry that you haven't thought it through, so we're all off on a fool's errand trying to guess what you want.

    Can you at least give us the core of a Creative Brief so we know what we're trying to do?

    As for not doing something that's specific to a location, why not? It's not like you're going to be taking patients from all over the world. What's wrong with incorporating the location that's local/familiar to your primary target audience?

    I'm not sure I understand the purpose of this drill. Can you help shine some light on the task? What are you trying to accomplish, and how will you know when we get there?
  • Posted on 8/19/2010 at 9:23 PM Author
    I gave it some thought and I'll try to do a better job in explaining...

    I'm a GP dentist and I'm planning to open a practice soon (and hopefully few more after this one...who knows, maybe I'll open many more and become a big corporate dental -- ie: Western Dental, Bright Now, but different...better :)

    Since I have hopes of expanding, I don't want to associate the location/city with the name for the very reason Doug brought up in the earlier post.

    I want a name that's cool, fun, new, hip...that's going to fit the practice. I want a hip, energetic, young, modern practice and I want a catchy name that reflects it!

    thx
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