Question

Topic: Taglines/Names

Name For Bank's 10th Anniversary

Posted by Anonymous on 10/12/2010 at 3:27 AM ET 250 Points
The Payments department is completing 10years in service. We want a name for the celebrations so that it might run a theme that is general and need not to be associated with the payments department as such. Just a nice name and tag line for completing 10 years of togetherness. It should appeal to the classes and must sound refined, emotive and something that captures the spirit of transcending unity across the boundaries as the business is global.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 10/12/2010 at 8:28 AM Accepted
    Who is the name to appeal to - customers outside the bank or employees of the bank? Besides being in business for 10 years, how have you made a difference to your customers/community? What stories could people tell about you? Focus on the things that matter to people, rather than an abstract "togetherness" or "10 years and still going strong" message.
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