Know-How Exchange : Taglines/Names

I’m working on starting an online women and baby’s clothing boutique catered to moms who like to look stylish at all times before, during and after the baby. About 50% of the clothes will be for the mom after pregnancy and her “new body.” The other items for sale will be maternity clothing and accessories, and clothing and accessories for babies 0-24 months. I want the image of my online store to be stylish and sophisticated. Style doesn’t have to stop just because women now have kids. Instead, she’s now shopping for clothes that will fit her new body and as well as cute clothes for her new baby. I’m targeting moms ages 26-40, those that still like to look young, stylish and hot.

I’ve come up with a name inStyle Mama. The tagline I’m thinking about using will be “inStyle Mama — where stylish moms shop.” I am not set on the name and tagline yet. What do you think of what I have so far and please do tell me of any other suggestions you may have for a business name and tagline.