Question

Topic: Taglines/Names

Looking For A New Company Tagline

Posted by Anonymous on 12/17/2010 at 2:59 PM ET 500 Points
Our company Bartizan has been in the data collection business since its founding in 1970. Every year tens of thousands of exhibitors and millions of show attendees interact using our hardware and software.

Recently, we have shifted our business away from hardware based to being information based. Meaning, we used to sell equipment that facilitated the exchange of contact info at tradeshows, now we are essentially selling just information. Our new lead retreival product. iLeads works on exhibitors own smartphones, so they pay show management a data access fee as opposed to paying a lead retrieval equipment rental fee.

Hope you can help, and thank you very much in advance!

We'd love a fresh tagline that celebrates our new focus of being in the information business and away from equipment rentals.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 12/17/2010 at 7:19 PM Accepted
    (More) Leads At Your Fingertips
    Get Leads Wherever You Are
    The Hub Of Business Lead Distribution
  • Posted by SteveByrneMarketing on 12/17/2010 at 9:17 PM Accepted
    Lew,

    First off, good for you for creating a real profile on this site.

    As for possible taglines, maybe ...

    Only Leads, Only Live
    Live and Mobile Show Leads
    Only Live Show Leads
    Leads Live at the Show

    Of course, you really can’t provide us with too much information to create a truly unique positioning strategy based tagline.

    Steve
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