Question

Topic: Taglines/Names

Company Name For New Embroidery Shop

Posted by Clever Dog on 3/28/2011 at 12:19 AM ET 250 Points
Hi all. I am looking for a very "catchy/out of the square" name for a new embroidery company. Tagline if possible too.
I have thought of "Bestitched" as in the old TV programme "Bewitched" but do not want to sound "cheesy" in any way.
Maybe a name play on the "yarn" side of the trade.
Any help would be very much appreciated.
All the best!
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RESPONSES

  • Posted on 3/28/2011 at 7:36 AM Accepted
    WHY do you want a "catchy" name? What do you think that will do for you?

    There's a lot of evidence that says clear, benefit-oriented names, and/or names that tell very clearly what you do, are more memorable and persuasive (in a marketing sense) than cute or "catchy" names.

    So help us understand the objective of your name/tagline, and we'll play. But do give it some thought before you send us down a path that will be ineffective at accomplishing your real objective.

    Do you have a business/marketing plan for your business? What are you trying to communicate with the name? Why should someone buy from you instead of from a competitor? How are you different from, and better than, other embroidery shops in your area? Who exactly is your prime target audience?
  • Posted on 3/28/2011 at 8:40 PM Accepted
    I agree with mgoodman
    branding is a serious affair its going to cost you more time & money to rebrand the product, continuing to above. what would be your target(consumer group) & usp?
  • Posted on 3/31/2011 at 10:23 AM Accepted
    Sew Done
    Sew Finished
    Monograms and More
    Embroidery Experts
  • Posted on 4/8/2011 at 3:49 PM Accepted
    Threads Embroidery Co.
    Up in Stitches Embroidery Co.
    Spin-A-Yarn Embroidery Co.

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