Question

Topic: Taglines/Names

Help With Conference Slogan

Posted by borberson on 3/31/2011 at 12:42 PM ET 125 Points
We are planning an annual meeting of our 500 Financial Advisors. The meeting will be held in August so we decided on a "Back to School" theme. The agenda/activities/decor will center around different aspects of college life. Examples: Orientation, Rush Week, Tailgating (trade show set-up), Homecoming, Graduation, etc. The meeting will include networking opportunities as well as offer many industry and motivational speakers.

Our challenge has been coming up with a Slogan or Tagline we can use on the Materials that will tie in the collegiate theme.

Any suggestions appreciated. Thank you!
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RESPONSES

  • Posted by lathans on 3/31/2011 at 2:52 PM Accepted
    I partly agree with Phil, but maybe we're not hearing the whole story here. If you plan an event around a theme without addressing the REASON for the event, it's going to going to have a high attendance rate. Unless, of course, this is your 20th year and everyone looks forward to the annual gathering to simply blow off some steam.
    However, going by your description above, I think the "Back to School" theme is definitely appropriate: what else has sessions with differnet speakers (read: "lecture hall") coupled with lots of networking opportunities (read: "frat parties") than college?

    So without further information, my taglines might be:
    "the best days of your life"
    "learn to earn"
    "whatever you do, do well"
    "learn, apply, create"
    "where everyone counts"
    "planning for the real world"
    "why wait?"
    "You Should Go"

    Hope these spark some inspiration for you. Good luck!
  • Posted by Jay Hamilton-Roth on 4/1/2011 at 9:07 AM Accepted
    Go To The Head Of Your Class
    Graduate To Better Results!
  • Posted by aperez on 4/1/2011 at 11:22 AM Member
    "Run With It"

    "Stay in the Game"

    "...Don't get left behind."
  • Posted by borberson on 4/6/2011 at 2:23 PM Author
    Thanks for the responses. Lathans, you are correct, there is a little more to the story. This is a long-standing meeting and the theme really won't have a bearing on whether people will attend or not. The conference is planned as a networking and continuing education conference for our Consultants and most will plan to attend, not only for the networking opportunities but for the industry speakers and corporate presentations that we have lined up.

    We just like to have a theme that we can build the material around and make it a little more fun.

    We have decided on the tagline of "Achieve a higher degree of success". I appreciate the input you all have given.
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