Question

Topic: Taglines/Names

Hi - I Need A Nice & Catchy Tagline

Posted by Anonymous on 4/25/2011 at 9:47 AM ET 250 Points
I have an online shop called Baby'licious - we specialize in custom made personalized baby on board signs, custom made wall borders. Disney character bedding, curtains & blinds for tots to teens, we make cot bedding & accessories, we have a large variety of hello kitty products.
Currently we generate all our business from facebook and it's booming, now we are building a website with an online store, hassle free. Mom doesn't need to leave the house to do shopping, no nagging kids to control while she is shopping online.

Please help with a descriptive tagline for Baby'licious
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RESPONSES

  • Posted on 4/25/2011 at 11:26 AM Accepted
    What do you know about your customers and why they buy from you? How do they describe your business to others? What words do they use?

    This is the kind of information we would use to come up with a great tagline.

    And, FWIW, "catchy" taglines don't work nearly as well as those that express the benefit or end-benefit of shopping at your site. I'd suggest that you stop thinking "catchy" and zero in on what makes your business unique, what important benefit your customers think they get [when they buy from you], and what you really want to communicate with the tagline.
  • Posted on 4/25/2011 at 12:18 PM Author
    i will get feedback from my customers on what they would use to describe baby'licious

    i would use the normal, unique, one of a kind type descriptions
  • Posted on 4/25/2011 at 12:46 PM Author
    comment on how my customers would describe baby'licious



    Yolanda Pienaar Awesome- goodies for awesome kiddies!


    Theresa Britz Schutte- Great shop with beautifull stuff!!


    Natasha Van Zyl Grassow- The word says it all


    Fanie Roux- Very adorable kids stuff!


    Janine Lombard- Super stylish and absolutely affordable!!!

    Samantha Kirsten Mc Lellan- Kids one stop shop for all.


    Jennifer Annandale what about changing Baby'licious to Kinder'licious!..


    Jennifer Annandale- Joyfull, playfull, colourfulk! What more can one say!!


    Theresa Ne-l baby to adult get all you need toys and linen gallore!!

    Jeanné Weitsz- Your one stop online baby to toddler shop!
  • Posted by Jay Hamilton-Roth on 4/25/2011 at 4:30 PM Accepted
    You got some great responses from your customers, but all of these statements could probably be applied to many of your competitor's sites as well. So, what does your store offer that no others do? For example, why would your store be better than shopping at Amazon.com or Etsy?
  • Posted on 4/26/2011 at 3:04 PM Accepted
    Baby'licious - Just so precious
  • Posted by michael on 4/26/2011 at 4:56 PM Accepted
    Are you MAKING your own Disney products or are you buying them wholesale and selling them?

  • Posted on 4/27/2011 at 12:05 PM Author
    michael we are making personalized baby on board signs to the customer's specifications and use disney themes and wall borders to go with the disney range of bedding we sell. (getting the bedding from a supplier) we manufacture the rest
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