Question

Topic: Taglines/Names

Little League Football Team Needs Tagline

Posted by danamayo on 250 Points
We are a little league football and cheering organization that has been in existence since 1969. This year we are doing a rebranding if you will because we have a new field, new uniforms etc. In the past our tagline has been "Home of Champions" because traditionally we win the most championships of any organization under our league's umbrella organization. We have kids from the ages of 5-14. Our mascot is the lion and our league's name is Glen Lea. We are the Glen Lea Lions
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RESPONSES

  • Posted by michael on Member
    Is the current brand flagging? Are enrollments down? Parents actually want their kids to win. Don't change that.

    Michael
  • Posted on Moderator
    I like Phil's approach. Don't abandon a perfectly good tagline. Just modify it a little. It's hard enough to find a few good words and register them with the target audience. You've already done that. Don't walk away from it.

  • Posted on Member
    A few ideas:

    Where Champions Grow

    A Winning Tradition

    Building on a tradition of Excellence

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