Question

Topic: Taglines/Names

Event Planning Business-tagline Needed!

Posted by Anonymous on 5/17/2011 at 12:47 PM ET 125 Points
Hello, I've recently started an event planning business named Kozy Kreations Event Planning and I'm in search of a catchy tag line to capture my clients attention. I plan to cater to clients planning birthday parties, charity events, fashion shows, to name a few.

I would like something that clearly states that I plan events, and that would make you think of that when you hear it.

Suggestions please!
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RESPONSES

  • Posted by michael on 5/17/2011 at 1:34 PM Accepted
    Your name really says it well enough. So, you should shoot for a tagline that defines the type of events you do, i.e. you don't do corporate events & sales meetings.

    "Events of the Heart"

    Michael



  • Posted on 5/17/2011 at 2:48 PM Accepted
    I agree with Michael. If all you do is repeat what you've said in the name, you don't need a tagline. In fact, a tagline is likely to decrease memorability if all it does is repeat what's in the name.

    You should either skip the tagline or find a tagline that adds some important second-level (emotional) benefit.
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