Question

Topic: Taglines/Names

Name For An Online Recycling Application

Posted by marketgirl76 on 7/19/2011 at 4:41 PM ET 75 Points
We have small new add-on product. It is an online recycling application for depot workers using hand held devices. The application is integrated with an ERP system.

Just looking for a new name: a couple of suggestions have been CRMGreen etc., but nothing very catchy.

Any ideas very appreciated.

T
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RESPONSES

  • Posted by Jay Hamilton-Roth on 7/20/2011 at 12:18 AM Accepted
    Can you provide some details about what the application does that's new/useful to those of us not in the field? Who benefits from the recycling? Why would someone want to use it (or not)?
  • Posted by marketgirl76 on 7/20/2011 at 7:09 AM Author
    it's basically an easy to way to keep track of incoming recyclables at the depot. the biggest benefit is that it ties in directly with their back-end financial system. since there are many recycling companies using this same financial system, this is seen as a benefit as now they integrate the front-end. so everyone from the front-line workers who can scan in the incoming recyclables to the managers running reports at the end of the month on recycling inventory will benefit from ease of use and not having to do this manually.
  • Posted by Jay Hamilton-Roth on 7/20/2011 at 8:48 PM Member
    EZ Recycle
    RIRO (Recycling In-Recycling Out)
  • Posted by Laffer on 7/21/2011 at 8:16 AM Accepted
    Presumably your market would be narrow and familiar with the 'jargon' used within the industry so putting a functional "what it does' word together with a more casual or 'jargon-based' word might yield some interesting results:

    ScanCan; ScrapScan...

    Consider listing out jargon and materials common to your industry and a couple what-it-does functional words like 'scan' or 'handy' (handy is probably a poor choice but you get the idea). Pair some common words up and see what happens...
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