Taglines/Names - I need a tagline using "rack" from Anonymous: MarketingProfs Question 38314

Topic: Taglines/Names

I Need A Tagline Using "rack"

Posted by Anonymous on 12/26/2011 at 12:48 PM ET 250 Points

Hi, I need a tagline using the word, "rack"
The business is a ladies boutique which sells clothing and accessories.
Thank you in advance!

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Posted by Gary Bloomer on 12/27/2011 at 7:27 PM Accepted

I'd advise against this. What might seem hilarious and "catchy" to you about the use of the word "rack" is more likely to offend and put off potential customers, most of whom are far more conservative than you might imagine.

Instead of trying to be hip and with it, make your store stand out by offering better choices and styles, by providing more compelling offers, better service, better return policies and guarantees, and better prices.
Posted on 12/28/2011 at 3:03 PM Accepted

Who is your target audience? Where? What are you trying to communicate with the tagline? What's the name of the boutique? And why do you even want a tagline? What is it supposed to do for you?
Posted on 12/28/2011 at 3:05 PM Moderator

"Rack of Ages"

"Rack Around the Clock"

"That Good Old Rack and Roll"
Posted on 12/28/2011 at 4:03 PM Author

Rack is actually my initials, that is why I was trying to use it. I have actually re-thought that and have decided on a tagline. Thank you all for your prospective!