Question

Topic: Taglines/Names

Tagline 20 Year Anniversary Neighborhood Pub

Posted by lwvirgil on 2/19/2012 at 4:18 PM ET 250 Points
Our business is called CROOKED FERRET PUB. This spring, we have been in business 20 years! We want a tag line for t-shirts, radio, flyer's and additional promo materials. This tag line needs to be fairly short.... (20 years strong!- i do not like that but possibly that kind of short)

We hosts several community events throughout the year so saying serving spirits to NW Houston for 20 years!
(I don't like that one either... but trying to show I am flexible!)

Thank you for your help!!!!
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RESPONSES

  • Posted by Jay Hamilton-Roth on 2/19/2012 at 8:25 PM Accepted
    Can you say, "Over 1,000,000 pints served" (rather than tie it to your anniversary)? Or, focus your message on your gaming ("Over $1,000,000 won here").
  • Posted by mgoodman on 2/19/2012 at 9:03 PM Accepted
    Jay is pointing you in the right direction. The only person who cares about the 20 years is YOU.

    Your customers and prospective customers care about how you make them feel and all the reasons they keep coming back, not the fact that you're [20-year-]old news in the neighborhood.

    It's great that you've survived this long, but don't burden your customers with your age or anniversary celebration. Give them whatever you've given them for the last 19.5 years that has enabled you to reach this milestone.

    Anniversary celebrations are inward focused. You want to be benefit focused -- what's in it for your customers.
  • Posted on 2/20/2012 at 9:53 AM Accepted
    Serving YOU since 1992!

    Crooked Ferret: Loved Serving YOU since 1992

  • Posted by Visual Clue on 2/20/2012 at 4:27 PM Accepted
    "Bent since 1992"

    "Liquid therapy since 92' "

    "in Liquid-ation since 92" "

    "drinking you pretty since 92" "
  • Posted by worcestergeary on 2/20/2012 at 6:21 PM Accepted
    Serving Beers for 20 Years!

    Still Keeping you Crooked!
  • Posted on 2/21/2012 at 1:47 AM Accepted
    Rather be at the Crooked Ferret (give out bumper sticker at your party)

    The Crooked Ferret- Making memories & or friends since xxxx

    the 20 year reunion at the crooked ferret

    the aniv. party 20 years in the making



  • Posted on 2/21/2012 at 11:09 AM Accepted
    Serving Beer Goggles Since 1992
  • Posted on 2/21/2012 at 4:16 PM Accepted
    No Jimmy, I said Ferret, not Parrot!
    Here's to another double decade!


    Good Luck!
  • Posted on 2/21/2012 at 8:51 PM Accepted
    "got drinks"
    "serving up fun while creating memories"
    "what happens in the crooked ferret stays in the crooked ferret" (ITS A LITTLE LONG)
    "gaining on a century, one drink at a time"
    "bottoms up"
    "cheers for twenty years"
  • Posted by lwvirgil on 2/24/2012 at 9:45 AM Author
    I love the FRESH ideas and the explanations to redirect my approach! Keep'em coming!! Thank You! Your help is GREATLY appreciated!
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