Question

Topic: Taglines/Names

I Need Help With A Catchy Tag Line.

Posted by lv4oscar on 3/2/2012 at 8:58 AM ET 250 Points
I'm seeking some cleaver ideas for a tag line on my utility business cards. I would like to incorporate my name somehow but don't want it to be to cheesy, Don't get me wrong I love cheese...alot :-)
I've been driving myself and family crazy for days with no luck. PLEASE HELP!
My name is Terri Del Real and I am a Realtor in South Florida.
Thank you all!
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RESPONSES

  • Posted by Jay Hamilton-Roth on 3/2/2012 at 9:06 AM Accepted
    Your prospective clients don't need something clever for your tagline, they need something remarkable about your offering. There are lots of Realtors in your area - why should they choose you? What do you specialize in? Why? Other Realtors promise trust, 110% effort, hand-holding, etc. What makes you the better choice for one of the largest financial transactions they're likely to make in their lifetimes?
  • Posted by lv4oscar on 3/2/2012 at 9:40 AM Author
    Well Jay,
    I was looking for some humor or levity since that fits my personality. I also know that I am 110% committed to my clients and I cannot rest until everything is in order.
    As a new agent I want to deliver the very best customer service and provide the best information for a successful outcome for all.
    Knowledge is key and I have a lot to learn.
    Thank you for your thoughts
  • Posted on 3/2/2012 at 10:11 AM Moderator
    This isn't the comedy club. We are marketing professionals. We're really good at naming and taglines, but first we need to understand your target audience and what makes you different from, and better than, your competition.

    Let us help you ... and start by thinking through your positioning. What unique and important benefit do you deliver for your clients? Why should they choose you? Have you spoken with people in your target audience to learn how they select a realtor? What's important to them? What criteria do they use?

    Effective taglines give prospective clients substantive information. If you don't have something you want to communicate, you're probably better served to skip the tagline. (There is no law that says you have to have a tagline.)
  • Posted on 3/2/2012 at 10:12 AM Member
    TERRI DELivers REALty solutions
  • Posted by lv4oscar on 3/2/2012 at 11:13 AM Author
    I never think of this career as a joke mgoodman, I take my possition very seriously.
    Like I mentioned before, I was looking for some cleaver ideas that's all.
    As far as a target area everyone wants to feel like they are getting 110% of you. I have been in the customer service industry for 30 years and I know how to deliver that service to all.

    Thank you mboufford for your creative idea, very clever.

    Thank you both for your input
  • Posted on 3/2/2012 at 3:05 PM Member
  • Posted on 3/2/2012 at 3:06 PM Member
    The Read Deal
  • Posted on 3/2/2012 at 3:07 PM Member
    Sorry, that should have read:

    The Real Deal
  • Posted by Visual Clue on 3/2/2012 at 3:28 PM Member
    Terri Del Real
    So much more then a great name

    Terri Del Real
    Putting the Real into realestate



  • Posted by lv4oscar on 3/2/2012 at 5:41 PM Author
    Image implied,
    Thank you for your cleaver Idea! I think your 3rd attempt was the best so far!
    Smile

    kregerjl,
    That was the first thing everyone says! funny

    Thanks!
  • Posted by lv4oscar on 3/6/2012 at 10:27 PM Author
    Cleaver, Clever.. Thanks for all your help,
    I think I will stick to what I do best..Customer service.

    Delivering the Best Customer Service for Over 30 Years!

    That is my new tag line
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