Question

Topic: Taglines/Names

Marketing Best Strat

Posted by zyerhum on 3/16/2012 at 3:32 AM ET 125 Points
hi again....i really have trouble making ways to market our product...we sell furnitures and decors...

some made of narra,some are imports....porcelain jars.and etc....

the trouble was....i have to send messages to our customers thru our data base....i need to send them our promos,taglines....

kindly give me any idea of making taglines for our customers....this way of my marketing strat actually works a lot...thanks
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RESPONSES

  • Posted on 3/16/2012 at 5:07 PM Accepted
    Any good tagline starts with a clear understanding of the target audience and the message you want to deliver to them.

    So let us know who the primary target audience is, where they live, how they make purchase decisions, what their most important unmet needs are, etc.

    And then tell us what unique benefit you deliver for them. Why should they buy from you instead of a competitor?
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