Question

Topic: Taglines/Names

Personal Fitness Training Studio - Name Opinions??

Posted by Anonymous on 6/25/2012 at 2:37 PM ET 125 Points
Hello,

I am beginning to plan opening a small 1,000 - 1,500 sq. ft. personal training studio. I'm considering the name:

EDGE Personal Training Studio
Exercise - Diet - Goals - Education

Please let me know your opinions on that name. Here is some additional information on my "vision":

EDGE Personal Training is an upscale, full-service personal fitness training facility. Several training opportunities exist to maximize weight loss, muscle toning, flexibility, balance and athletic performance:
1. One-on-One Personal Training
2. Small Group Personal Training
3. One-on-One Martial Arts/Self-Defense Training
4. Outdoor Fitness Bootcamp

Location: Houston, TX
Target Market: I’m going to market to a couple different targets
1. Men and Women (slanted towards women) age 25-45 who desire to lose weight, tone and improve general health and well-being. Income $100,000 plus.
2. Women who wish to learn self-defense
3. Males ages 5-16 who can benefit from an anti-bully course.
4. Athletes and weekend warriors with a desire to improve sports performance


Any feedback would be greatly appreciated!!

Thanks,

Tim
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RESPONSES

  • Posted on 6/26/2012 at 2:30 PM Author
    Hi,

    Thanks for the response. Sounds like I need to put some more thought into a narrowed down niche market.

    Thanks again,

    Tim
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