Know-How Exchange : Taglines/Names

we have a high end women's clothing boutique in a small cosmopolitan southern city. we sell Rag&Bone, See by Chloe, Billy Reid ready-to-wear as well as handbags, jewelry and shoes. Our clientele is mostly the 30-50 age group, though girls as young as 18 and women as old as 70 come in as well. Our style is urban, sophisticated, stylish but not overly trendy - a little edgy. The name of our store is "e.g." as in empli gratia (by example) and we may like to tie a tagline into that. "Southern style by example" has been suggested, but we worry that could give the wrong idea as "southern style" to some doesn't ring "new south cool" but "gone with the wind"....