Know-How Exchange : Taglines/Names

Ideal client = client with average customer of $1000+

Why would they hire YOUR services?
What makes your skills/services unique?

We are your online marketing partners. We are not mass marketing we are treating each business with authenticity and as an individual. We help you find the right digital marketing solutions to grow your business.

For local businesses - Where are you located? Where are they located?

In am in the Chicago land area. We work with local business, however I want to work nationally not just locally.

While I'm sure you (and most of your competitors) would say similar things ("We are not mass marketing..."), a tagline would help explain what makes you truly different. Not simply helping to find the "right solutions" - but somehow affecting their bottom line.

Would a corporation be likely to hire you? A mom-and-pop business? At what point would someone suddenly think to look for someone with your services?

I know you're just asking for a "simple tagline", but there's a wealth of background thinking that goes into it, and unless you can clearly articulate "why you", it's unlikely that others will suddenly see your tagline and think "they're for me!"

I really get what you are saying and appreciate you helping me drill down. I really am having a hard time thinking what that "thing" is. I am completely over thinking this. I have thought of many things in my business but I can't get to "why me" yet. I thought that what I mentioned was it, but I do understand and agree with what you are saying.

I am working on it...

Thank you!