Taglines/Names - A generic company name needed from Anonymous: MarketingProfs Question 40047

Topic: Taglines/Names

A Generic Company Name Needed

Posted by Anonymous on 9/13/2012 at 10:53 AM ET 125 Points

Looking for a generic business name that signifies growth. We are primarily into the education sector but would like a generic name

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Posted on 9/13/2012 at 11:23 AM Accepted

Framework Dynamics
Posted on 9/13/2012 at 1:10 PM Accepted

Eduserve.
Posted by Gary Bloomer on 9/13/2012 at 1:26 PM Accepted

Are your customers buying generic solutions?

Do they like vanilla solutions?

Does one generic size fit all problems?

No.

You've told us you're "into the education sector".

What do you DO in the education sector?

Do you supply books? Food? Furniture? Rulers? Kitchen supplies? Teachers? Special equipment? WHAT?

OK. Here's a name for you: ACME EDUCATION.
Posted by SteveByrneMarketing on 9/13/2012 at 1:33 PM Accepted

Redwood Groves
Sprout Up
Prosperity House
Posted by Ghost Writer on 9/13/2012 at 3:40 PM Accepted

Something that says 'growth'?

Development Services

Progress Inc.

and, since you're in the education field, I can't resist

Evolution Inc.

(Gary, right as usual, makes the points well)
Posted on 9/13/2012 at 5:28 PM Accepted

Gary is right, of course. Generic names are not helpful to anyone. If you really mean the name is irrelevant, try "Acme Dynamics" or "XYZ Growth Strategies," or simply "ABC Corporation." Those should be generic enough.

A better idea: Define your target audience, identify the important and unique benefit you provide for that audience, and name your company to reflect that positioning.