Question

Topic: Taglines/Names

Title For Launch Event - Aim Arts/creative Ind.

Posted by Anonymous on 125 Points
Hi All

I am potentially joining in a partnership with a business who provided PR/Events/Marcoms (as well as having a charity and coaching area). Their sectors are predominantly to businesses in the creative sector e.g. arts, fashion and music. We want to launch the new look consultancy style business now it has a new team on board.

Has anybody got any ideas for some funky and unusual names which would entice top journalists (though already have links with some) and those associated with fashion, the arts and music to a business launch event or have experience here?

Thanks in anticipation
Kathy
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RESPONSES

  • Posted by Ghost Writer on Accepted
    Depends on what brand you are trying to market:

    Fun?
    "Art for art's sake - money for God's sake!"

    Classy?
    "Arts Enabled - the new face of profile-building"

    Artsy?
    "The 'This Is Not A Promotional Event' Promotional Event"

    Who are you, what are you trying to say, and what do you want people to feel/think when they leave?

    And the name of your company might help, too, in terms of understanding the brand and using a bit of alliteration or other word play.
  • Posted on Author
    Thanks Ghost Writer! they aim is PR/marcoms/events to those who work within the creative sector e.g. artists, music, fashion definitely and photography. A new client probably coming on board is a fashion photography company called Voir Fashion.

    At the moment the company is called NMD Associates, which I will discuss with the other lady tomorrow to see what it stands for and why, if it is to change (which I doubt, but the look, colourways and logo is going to be revised. e.g. golds, browns, creams etc

    thanks so much for your help, any more thoughts do come back to me!!!

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