Question

Topic: Taglines/Names

Wanting A Tagline/slogan

Posted by Anonymous on 10/7/2012 at 10:30 AM ET 125 Points
I am a B2B Broker/Reseller of many types of signage, banners, printing, apparel (screen printing and embroidery). I don't have a store front as I work from home. What sets me a part from my competition are my prices, hence the name "Signs For Less", and customer service. I personally handle from start to finish all aspects of the transaction..."a man of many hats, so to speak". Looking for a quick one liner that stands out/pops and lets people/customers know who I am and what I can do for them...something of why they should buy from me verses the franchises and corporate sign companies. Thank you so much for your help.
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted on 10/7/2012 at 1:00 PM Accepted
    Since your business name establishes you as a commodity (i.e., price is the differentiator), you probably want to let the tagline reassure your target audience that you deliver quality as well, and/or that you're local and part of their community.

    Where are you located? Do you guarantee a quality print job?

    Your customers don't care if you do everything or if you have a large staff. They care about getting a quality sign at a fair price, right?

    So how about this approach:

    Signs For Less
    YourTown's Communication Specialist

    or

    Signs For Less
    Get YOUR Message Across Every Time
  • Posted by SteveByrneMarketing on 10/7/2012 at 2:04 PM Accepted
    how about ...

    Signs For Less
    Wholesale Prices to the Public

    or

    Reseller Prices to the Public
BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Taglines/Names)