Question

Topic: Taglines/Names

Need A Good Name For Nurse Inventor Business

Posted by robinlyons64 on 10/9/2012 at 2:12 PM ET 25 Points
I am in the process of forming a LLC company in order to market a potential invention, and need a good name for it. I have banged my head on the wall for several days, but have nothing except a headache for me efforts. Any suggestions? Thanks!
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RESPONSES

  • Posted on 10/10/2012 at 7:31 AM Accepted
    The name shouldn't be so much about who you are as it is about the important and unique benefit you deliver for your target audience.

    So who is the target audience? Where? What are their [relevant] needs, aspirations, values, beliefs, attitudes, habits and practices? What words do they use to express themselves on this subject?

    Give us more information, and we'll come up with some good name candidates for you.

    Phil is right: You really need to start with business and marketing plans, not with a name. If you have a marketing plan in place, naming will be a whole lot easier. If you're concerned about confidentiality, then you need to hire a professional for this task.
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