Question

Topic: Taglines/Names

Need A Tagline For Travel Agency

Posted by meenachoudhary61 on 10/22/2012 at 5:09 AM ET 250 Points
I need a tagline for my travel agency. It will specialize in customized tours. We will design package according to the taste of customers. Quality is the top priority. We are flexible with what customers want. Can you please suggest a tagline which signify this.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 10/22/2012 at 8:45 AM Accepted
    Since many travel companies can create tours, and they all would care about quality/flexibility, what can you share about your special knowledge/abilities that would make your agency the "clear choice" for people? Do you know a specific region amazingly well? Do you specialize in eco-tours, or high-end experiences, or tours that are great for young children (and their family)?
  • Posted on 10/22/2012 at 6:38 PM Accepted
    Who is your primary target audience? Where do they live? Where do they travel? What kinds of vacations do they take? How do they select a travel agent? What are the important considerations? What words do they use when they discuss their attitudes toward planning a trip or selecting a travel agent?

    We also need to know the name of the agency in order to come up with a tagline that complements the name and doesn't repeat any of the words in the name.

    Finally, what makes you different from, and better than, the dozens (or hundreds) of travel agents serving your target audience? Why should someone hire YOU to plan their trip? How are you unique? What's the benefit for them?
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