Question

Topic: Taglines/Names

Small Business Pressure Washing Company

Posted by annalovesagility2 on 2/27/2013 at 8:28 PM ET 250 Points

This is a small, one-man operation starting outside of Seattle area. Mostly cleaning driveways and exteriors of homes/roofs. I am looking for a name that is about caring for their home and being clean/safe, great job for a good value. I would like something that can also be expanded to general home care/maintenance if possible later. Thank you very much.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 2/27/2013 at 10:27 PM Member
    Cleaning Seattle
    A Clean Home Is...
  • Posted by SteveByrneMarketing on 2/28/2013 at 2:36 AM Member
    Complete Exterior Cleaning

    Washing Residential Exteriors

    HouseWash (of Seattle)

    Home Exterior Washers (of Seattle)

    Roof & Driveway Cleaners
  • Posted by Moriarty on 2/28/2013 at 4:14 AM Member
    HoseCare
    House Care (which the other spelling mistake should have been!)
    Exterior Enterprises.
    The Exterior Expert.
  • Posted on 2/28/2013 at 8:55 PM Moderator
    How are you going to select the name? What criteria will you use to pick a winner? If we know the answer to that, there's a much better chance that we can deliver what you want.
  • Posted by annalovesagility2 on 2/28/2013 at 9:04 PM Author
    I am looking for something a little creative that stands out some from other companies in the area.
  • Posted by SteveByrneMarketing on 2/28/2013 at 9:37 PM Accepted
    Do you have any "CarWash" companies in your area? Of course you do. Do you have any HouseWash companies in your area? Of course you don't, at least not known by this term. Why?

    In classic positioning a car is a "horseless carriage". Creative positioning strategies hook to what is known "horse-drawn carriages" and use the known term to hook to and create a new term "horseless carriages" or cars.

    So "Car Wash" companies, many competitors, "HouseWash" companies, you would be the first in your area!!
  • Posted by annalovesagility2 on 2/28/2013 at 10:29 PM Author
    Good idea about the HouseWash idea. I will think about that one. Thank you everyone for your ideas.
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