Question

Topic: Taglines/Names

Nutrition Classes

Posted by Anonymous on 25 Points
i am starting cooking classes for athletes.
designed to educate athletes how to cook healthy and quick meals, as well as nutritional seminars.

wondering if anyone has any name and tag line ideas?
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RESPONSES

  • Posted by Jay Hamilton-Roth on Accepted
    What type of athletes?
    Located where?
    Why do they need your help?
    How do you know?
    What makes you the right person to help them?
  • Posted on Accepted
    Sorry for the delay, thanks for the responses.

    To answer a few questions see below,
    What type of athletes? Focus is on endurance based athletes and some team sports, main focus on runners, cyclists, swimmers and then major market in the triathlon and ironman market.

    Located where?

    Located ins southern hemisphere, huge participation levels in both club and sub elite level

    Why do they need your help?

    In the said sports every one is looking for an edge and a way to get more out of themselves, it's ego driven and it's a demographic that lends it self to driven and educated people.

    One only needs to meet. A triathlete they are obsessed and spend big dollars on equipment and clothing, anything that enhances performance, makes them look good, this is no exception.


    How do you know?

    I have competed in endurance sports at a professional and elite level for over 15 years, surrounded and networked with a huge number of athletes, it's staggering that this aspect of the sport is often neglected, it's simply a trial and error. Lots of myths out there also to be debunked.

    Biggest issue is that these athletes spend hours upon hours training but often neglect the direct link between nutrition and performance. They train early mornings, work and then train again, leaving little time to plan effectively or cook smart so often take short cuts with take away food or simply cook mass servings that aren't always nutritious or at least boring,

    There is scope to show athletes what they could eat when out for dinner, smart choices at supermarkets , packing bag for race and event weekends etc.


    What makes you the right person to help them?

    I will be working in conjunction with sports nutritionist, my role is to market the events, manage events and pr. I will manage all online presence and social media, new business development and sales.

  • Posted on Member
    Also, I am in the process of finalising my biz plan, Its minimal outlay and I have a lot of connections at club level as well as a number of sports physios and doctors that would form as a referral source

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