Question

Topic: Taglines/Names

A Catchy Title For An Estate Planning Workshop

Posted by Anonymous on 4/9/2013 at 12:21 PM ET 250 Points
I need a catchy title for an Estate Planning Seminar. My target audience is the adult children of Senior Citizens. This event will be held at a library or church and open the general public.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 4/9/2013 at 2:18 PM Member
    What is it you're selling? Why would people want to attend it? Why would you be the right person to entrust the planning to?
  • Posted by Moriarty on 4/9/2013 at 2:58 PM Member
    So you're planning a senior citizen's home of some kind - sheltered housing?

    We do need to know what makes this special. Because catchy titles are only catchy when they catch the eye of your prospects. We can only do that when we know what will catch their eye!

    In the mean time:

    Safe and Sound.
    Security in Old Age
    Security for your parents

    What do you think? Your feedback will help us immensely. It also cheers us up.
  • Posted by SteveByrneMarketing on 4/9/2013 at 3:08 PM Accepted
    When the Children Become the Parents
    Estate Planning Seminar (day/date)
  • Posted by Gary Bloomer on 4/9/2013 at 9:40 PM Accepted
    No, please, for the love of God, you do NOT need a "catchy" name. You need a name that has relevance and salience. To develop one we need to know more about your venture and why YOU
    are the best person to guide people.
  • Posted on 4/10/2013 at 12:51 AM Member
    Please explain further
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