Question

Topic: Taglines/Names

Business Name ?

Posted by Anonymous on 4/22/2013 at 4:22 PM ET 125 Points
Hi opening a new stall selling personalised invitations for weddings/parties,sweet wrappings,mass cards, party banners/poster and business cards. In addition to this we also sell womens party clothes was hoping for help with a name that is relavent to both these areas. Thanks in advance.
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RESPONSES

  • Posted by grantwilliamfinlay on 4/22/2013 at 4:44 PM Accepted
    Sincerely yours,
  • Posted by Moriarty on 4/22/2013 at 4:57 PM Accepted
    Abby, remember whatever name(s) you choose, check them out with the kind of people who will be buying. Not family, not friends - purchasers. They're the ones who you need to connect with, okay?

    It's Party Time!
    Everything Party
    Party, Everybody!
    Printed Party

    All a bit featureless, if you can give us some direction as to what you like (or don't) plus some idea of what makes your business really special, we can come up with more. Guaranteed.

    Wrapping up the party!
    Party Papers
    Togs and Parties (Togs being slang for clothing if you didn't know)

  • Posted by Gary Bloomer on 4/22/2013 at 5:24 PM Accepted
    Who is your ideal buyer or customer? What ideal solution is this person seeking? Because the buyers in both niches are a little removed from one another, and no matter how badly you might want it to, one name probably won't do for both aspects of your business. Of the two, which area is potentially more profitable to you over the next 2 to 3 years?
  • Posted on 4/22/2013 at 5:43 PM Accepted
    I'm with Gary. You need different names for businesses that serve different audiences and provide different benefits. If you try to include both businesses in a single name, you will almost certainly be sub-optimal for both.
  • Posted on 4/23/2013 at 10:33 AM Accepted
    Express It !
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