Question

Topic: Taglines/Names

Elevator Pitch (few Lines) For New Wellness Bar

Posted by Anonymous on 5/3/2013 at 11:49 AM ET 25 Points
My new wellness bar is:

Gluten-Free
Soy and Dairy Free
No Added Sugars 
USDA Certified Organic
Egg White and Pea Protein
Boosts to support GI and Cardiovascular Health, Muscle and Joint Strength and Recovery, Mental Acuity
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted by Moriarty on 5/3/2013 at 12:17 PM Accepted
    So what are your customers saying (raving) about your bar? That's the surest way to get others who think like them.

    With that, we can make something snappy.
  • Posted on 5/3/2013 at 12:28 PM Author
    This bar has been specially created for athletes, time constrained consumers looking for quick nutritional meal alternatives, and health conscious people. After an injury I was put on a specialized recovery diet and feel better than ever since I have eliminated all the processed foods that I was previously eating-food bars, gels etc... with soy proteins, added flavors and colors. I have created a bar that is pure energy from the highest quality ingredients.
  • Posted by Moriarty on 5/3/2013 at 12:34 PM Member
    I can believe the bit about processed foods - I grow a lot of my own and the difference has to be tasted to be believed.

    So let's hang onto that theme -

    "Healthy, but wow, does it taste good!"
    This stuff tastes great. Oh, and it's healthy too
    Fresh, healthy, yummy

    what do you think? Are these any good, if not please let us know and we'll all dive in.

    Okay, so I might. That makes one of us at least.
  • Posted on 5/3/2013 at 12:36 PM Author
    Those are really great, thank you. I am not sure if this gives any ideas, but I am an endurance athlete so I am trying to hit that market as well as those who just want healthy and convenience.
  • Posted by Jay Hamilton-Roth on 5/3/2013 at 12:37 PM Accepted
    Do you have any independent lab tests proving any of your health claims? If not, be careful about your "promises". Who's the bigger market for you - athletes or time-constrained folks? Why would they choose your bar instead of the competition - many of which offer similar ingredients/promises? Who specifically is really looking for what you're selling - and willing to pay for it? Why?
  • Posted on 5/3/2013 at 12:43 PM Accepted
    Making Chocolate Real Good
  • Posted by Moriarty on 5/3/2013 at 12:50 PM Member
    Where endurance food tastes good.
    Where health and taste meet
    Really tasty, really healthy, really long lasting.

    How about those?
  • Posted on 5/3/2013 at 8:40 PM Author
    Those are great!
  • Posted by Gary Bloomer on 5/5/2013 at 4:47 PM Accepted
    Your wellness bar is "Egg White and Pea Protein" what? Free? Based? Or something else?

    Do you mean the ingredients you use are USDA Certified Organic? I think might be a bit of a stretch to say that the wellness bar is certified organic.

    Where are you based and what area will you serve? Do clients always come to you or do you ship your products?

BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Taglines/Names)