Question

Topic: Taglines/Names

Tagline Needed For Live Theatre Season

Posted by Anonymous on 6/10/2013 at 2:02 PM ET 500 Points
We are a professional not-for-profit theatre specializing in Broadway musicals. Our patrons are generally over 50. Our 2014 Season is quite a challenge for a tagline - we are doing 4 musicals & 1 comedy. All 5 shows have never been done at our theatre and include: a Johnny Cash musical, catholic comedy, hillbillies musical, Spanish musical comedy, and a dramatic Christmas musical. We really need to grow our audiences (subscriptions, groups & individuals) and are looking for a catchy tagline for our 2014 Season Brochure that will grab peoples attention. Because all of the shows are so different - we are having a challenge linking them together in a tagline.

I would appreciate any suggestions. :)
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RESPONSES

  • Posted by Moriarty on 6/10/2013 at 2:48 PM Accepted
    You need to focus on the kind of person who would enjoy all five presentations - and seeing things from their perspective usually leads to effective taglines. Whilst not being catchy to every passing dog-walker, to those it appeals to, it has a real power of attraction.

    How about -

    Remember Broadway
    Broadway Hits from the 70s (or whenever they were hits ... )
  • Posted by SteveByrneMarketing on 6/10/2013 at 3:32 PM Accepted
    An Array of Plays To Entertain You
    Something for Everyone, Off Broadway
  • Posted by SteveByrneMarketing on 6/10/2013 at 5:14 PM Member
    also ...

    Four Musicals & A Comedy (from "four weddings and a funeral")
  • Posted by Jay Hamilton-Roth on 6/10/2013 at 5:54 PM Accepted
    5 World Premieres (For Us)
    From Broadway With Love
  • Posted by Moriarty on 6/11/2013 at 2:54 AM Member
    I do like the "four musicals and a comedy"
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